Client
Aventiv Technologies
Summary
Spearheaded the design overhaul for Project Exodus, a resource management database geared towards previously and currently incarcerated individuals to reduce recidivism — aka The Exodus Planner. [Read More…]
Creative Direction, UX Design, Quality Assurance, Information Architecture, SEC. 508 Compliance, WCAG Compliance, AA & AAA Compliance.
Responsibilities
8 Months
Project Time
The Scope
To create a platform that informs, educates, and assists users in devising and executing their series process(es) achieving successful re-entry into society.
The proof of concept demo and user interviews lasted up to six weeks. I worked closely with the Stakeholders and Field Administrators to identify and document the needs, preferences, pain points, requirements, user experiences, user interfaces, KPIs, constraints, and other critical elements needed to influence the redesigns of the Exodus Database.
Defining the Problem: Accessibility and Usability
The exploration of practical guidelines to create effective, efficient, and satisfying to use designs with a focus on whether all users can access an equivalent user experience, however they encounter the product.
Problem Statement
Soon after meeting with the team and understanding each of their individual backgrounds, surveys were distributed to gain further insight. I was able to identify areas where the client could improve and grow, but also how to propagate the overall user experience:
The Client would like to provide an accessible experience contingent upon “easy to understand information” with “referenceable and relevant instruction”. The experience and interface in its entirety are to be presented based on two benchmarks.
- Usability
A measure of how well a specific user in a specific context can use a product/design to achieve a defined goal effectively, efficiently, and satisfactorily.
- Accessibility
Ensures that all users are able to access an equivalent user experience however they encounter a product or service (e.g., using assistive devices).
Personas & Processes
In order to empathize with the different types of users, we developed so-called proto-personas, which are based purely on experience and assumptions. These served as a starting point to reflect on the needs and challenges of the user and possible solutions that can be considered later in building the information architecture. After further information was gathered, full fledged, Initial Personas were built to reflect 3 most essential user-types and the roles they play.
The Process Map shows how we have synthesized the information learned during the stakeholder interviews. This map reflected our current understanding of the client’s processes and how the 3 personas interact with each other within the confines of its fleet management procedures.
Initial Personas
The Process Maps
User Log In Process Flows
Defining the Solution: Project Exodus
Project Exodus is an AWS-powered resource management database where users are enriched with information and empowered with accountability. Eliminating the paradox of choice and illuminating a clear trajectory towards their successful reentry into society.
Art of the Possible
These Proofs of Concept are a tool for showcasing and gathering feedback through a design concept. Ultimately, this is a tool for facilitating collaboration and allowing us to better understand the business and build/refine the product backlog.